Tom Williams Spotlighted on the eduWEB Conference website
I was honored to be recently spotlighted by the eduWEB Conference. The eduWEB conference is an “annual, internationally recognized event for the higher education community, attracting those who are involved in online strategy, marketing and technology”
I had the privilege of speaking at the conference this past summer in Chicago. It was at this innovative conference where the InnoGage team joined up with the great folks at Jadu to pioneer a new kind of sponsorship. Instead of just running a table, we sponsored the social media for the event. We hired social media consultants who were on the run during the entire conference shooting high quality images and video which were loaded to eduWEB branded Flickr and YouTube pages. We also ran a live video feed off the conference through Ustream and pushed a lot of information through the very active Twitter back channel.
Overall it was a great success – people both at the conference and those who were unable to attend got a lot of value out of the work and we’re on the schedule to do it again next year!
Be sure to check out the eduWEB spotlight here!
- Getting Creative: Sponsoring Social Media at the eduWEB Conference 2009
- EduStyle Awards Video!!
- Tom Williams Interviewed by Columbus Tech Life
- Social Media Experiment: #NACAC08