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Tag: Relevance


Business Blogging Tip #2: Get R.I.C.E. – Relevance, Interactivity, Context, Ease of use

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There was a great blog post recently by g2mSolutions, an Australian based consultancy helping clients improve their inbound marketing and overall sales funnels.  These guys got my attention by showing interest in our InnoBlogs product as a tool for Inbound Marketing.  Since then we have developed a friendship and were actually mentioned in this blog post.

Here is a cut from Chris Fell’s write up about the power of business blogs.  He calls out 4 ways to ensure success short-labeled as R.I.C.E. which stands for Relevance, Interactivity, Context and Ease of use.  In this great post he also discusses the power of business blogging.  You can read a teaser from his post below, but for the whole meal, I highly encourage you to visit the full post on Chris’s blog.

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