There was a great blog post recently by g2mSolutions, an Australian based consultancy helping clients improve their inbound marketing and overall sales funnels.  These guys got my attention by showing interest in our InnoBlogs product as a tool for Inbound Marketing.  Since then we have developed a friendship and were actually mentioned in this blog post.

Here is a cut from Chris Fell’s write up about the power of business blogs.  He calls out 4 ways to ensure success short-labeled as R.I.C.E. which stands for Relevance, Interactivity, Context and Ease of use.  In this great post he also discusses the power of business blogging.  You can read a teaser from his post below, but for the whole meal, I highly encourage you to visit the full post on Chris’s blog.

So we have established … Read More »

If you read my title and went HUH? then I know one thing for sure.  Either you are not an entrepreneur or you haven’t been in the start-up game very long.

The first time I heard a guy say this was in a classroom at Kellogg.  Having come from multi-billion dollar companies, I thought he was nuts.  He was an entrepreneur..and by very definition…he had to be a little nuts.

Having now left the huge corporate world and started a company myself, I reflected on his statement:  “A fast no is as good as a yes”.  Funny thing is – it makes perfect sense now.

When you are a smaller company, your most valuable asset, and the one you can’t afford to waste, is your time.  It’s a finite resource.  No amount of money or influence can put extra hours … Read More »